Pernod Ricard
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Pernod Ricard has acquired a majority stake in ready-to-serve cocktail brand Cockorico via its French subsidiary for an undisclosed sum. The brand Cockorico creates a range of high-quality cocktails, including classics such as old fashioned,…
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Pernod Ricard has released seven rare Secret Speyside single cask editions comprising the vanished Caperdonich, the pioneering Longmorn, the landmark Glen Keith, and the remote Braes of Glenlivet. Sourced from rare Speyside distilleries, the editions…
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American whiskey–particularly bourbon, but also rye and single malt–are currently on the rise. Seeing the increase in popularity and price across the globe, Pernod Ricard has decided to go all-in on the brown stuff from…
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Some of us spent the pandemic trudging through the depths of Netflix and considering purchasing a Peloton. Legendary Monkey 47 founder Alexander Stein, however, spent the months of lockdown letting his creativity run riot in…
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French distiller Pernod Ricard has agreed to buy The Whisky Exchange, reports Bloomberg. The move vaults the Absolut vodka and Havana Club rum maker into one of the liquor industry’s largest online retailers. Financial terms of…
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Pernod Ricard has acquired a majority stake in La Hechicera, a Colombian ultra-premium Rum brand launched in 2012 by Miguel and Laura, members of the long-established spirit-producing Riascos family, along with their friend Martamaria Carrillo.…
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Pernod Ricard has launched “Light” versions of Beefeater Gin and Ballantine’s Scotch Whisky. The French firm first rolled out the new offerings in Spain, where the no-low category has skyrocketed in popularity. “Our teams have…
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Spanish Vermouth has seen a spike in popularity over the last few years and Pernod Ricard has joined in on the action with the acquisition of a majority stake in St Petroni owner Vermutería de…
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Pernod Ricard USA will close its offices and adjust schedules for manufacturing facilities on Election Day, November 3, to allow all employees time off to vote. Chairman and CEO of Pernod Ricard North America Ann…