Spirited

  • World Champion Boxers Team Up For One With Life Tequila

    Four world champion boxers have teamed up with former Manhattan ADA turned boxing promoter Lisa Elovich on One With Life Organic Tequila. The team of boxers joining the brand include Teofimo Lopez, the current unified…

  • Family Behind Zaca Mesa Winery Launches Tread Wines

    The Cushman family, owners of Zaca Mesa Winery & Vineyards, has announced the launch of Tread, a new wine label celebrating the diversity of Santa Barbara County through site-driven Chardonnay and Pinot Noir Wines. For…

  • That Boutique-y Whisky Company Unveils Australia Series

    That Boutique-y Whisky Company (TBWC) has unveiled the Australia Series. The new offering is the Kent-based independent bottler’s first collection of Australian bottlings. That Boutique-y Whisky Company Australia Series will feature Whiskies from distilleries including…

  • Diageo Buys Lone River Hard Seltzer Brand

    Diageo has purchased Lone River. Founded in 2019 by Texas local Katie Beal Brown, the hard seltzer brand is inspired by the Ranch Water cocktail.  Speaking of the drink, Brown said: “We started Lone River…

  • Cava DO Shares New Trade and Consumer Campaign Across the UK

    Focused on trade and consumer marketing, as well as education to raise the perception of the sparkling Spanish wine as “a nuanced, high-quality sparkling wine, with the ability to pair with a vast array of…

  • New Kenyan Gin Highlights African Procera Berries

    A new Kenyan Gin, named Procera has gone on sale in the UK. Priced at £70 a bottle with Enotria & Coe looking after distribution, this is the first Gin in the world to be…

  • Argentina National Wine Harvest Festival Goes Virtual

    One of most traditional festivals in Argentina, the annual National Wine Harvest Festival (Fiesta Nacional de la Vendimia) held in March each year in Mendoza as a tribute to grape harvest workers, has announced it…

  • Truly Hard Seltzer Debuts Extra, A Higher-ABV RTD

    Truly Hard Seltzer has announced the launch of Truly Extra Hard Seltzer. The new RTD from the Boston Beer brand clocks in at 8% ABV, giving drinkers an extra kick. Truly is one of the…

  • Uncle Nearest Becomes Best-Selling African American Owned And Founded Spirit Brand Of All Time

    Uncle Nearest Premium Whiskey has announced it has now become the best-selling African American owned and founded spirit brand in history, selling nearly 1.5 million bottles of its super premium Whiskey. The Tennessee-based company‘s portfolio…

  • Tequila Zarpado Launched By Latitude Beverage

    Latitude Beverage has launched Tequila Zarpado. A handcrafted premium Blanco Tequila, Zarpado was created in partnership with boutique distillery Cavas de Don Max and Master Blender Dan Becherano, whose family has been perfecting the art…