Grey Goose Teams Up With Sawayama And Chef Luke Selby To Launch London Pop-Up Cocktail Bar

Grey Goose Duet Pop-Up Bar

Grey Goose has teamed up with musician Rina Sawayama and chef Luke Selby to launch a pop-up cocktail bar in London as well as a martini cocktail kit, called Duet. The rollicking pop-up will open for guests on Chiswell Street on November 26th and 27th as well as December 3rd and 4th.

The exclusive Grey Goose pop-up bar offers a taste of “Sawayama and Selby’s cultural nous,” says the brand. Combining drinks, food and entertainment curated by the duo, ‘Duet’ will feature a selection of delicious dishes by Evelyn’s Table head chef Selby, paired with playful twists on the classic martini cocktail.

Ticket holders will enjoy courses that blend the French heritage of Grey Goose with influences from Sawayama’s Japanese heritage and the finest ingredients from Selby’s award-winning restaurant in London. The menu includes Ikejime Trout, Shorthorn Jacob’s Ladder Beef, Mushroom Gyoza and Pear Almondine, to be enjoyed alongside new Grey Goose cocktails which incorporate a unique mix of ingredients— from tomato sake to sage-infused Martini Bianco and Grey Goose La Poire martini cocktail mists.

The evening will also include an exclusive line-up of entertainment curated by BRIT-nominated and critically acclaimed British star Sawayama with a mix of Congolese Rumba, electronic and R&B hits from breakthrough musical talent Sans Soucis – handpicked by Rina to perform at the ‘Duet’ event series.

“Grey Goose Duet is influenced by my love of small, informal and intimate spaces from my travels around the world,” said Sawayama. “I wanted to draw on some of my favourite venues and memories to create a twist on the classic martini cocktail bar that feels cosy and accessible – just like drinking at home with friends. From the décor, to the music, food and cocktails, I have worked alongside Luke to infuse a taste of the flavours I love to the classic martini cocktail and create a place where people can connect and relax while enjoying fresh twists on this iconic drink.”

“When creating the menu for Grey Goose Duet I wanted to bring my signature style to the table, delivering dishes that combine classic French cooking with Japanese techniques and my love of local British produce,” said Selby. The Duet menu has been created to showcase what I consider to be some of nature’s finest ingredients, all from amazing locations and suppliers and designed to be enjoyed alongside a fresh and exciting Grey Goose martini cocktail line up!.”

A limited number of tickets priced at £50 are available to purchase through EventBrite, with a portion of proceeds from ticket sales going to The Drinks Trust in support of providing care and assistance to the drinks industry workforce.

The at-home cocktail kit includes a 70cl of Grey Goose vodka, a pair of martini glasses, a pre-batched bottle of one of the bespoke Duet martini cocktails, and a martini mist for spritzing.

“From classic to long, short to wet, there are multiple ways to enjoy a martini cocktail – which is why we wanted to create a stir and bring a fresh and stylish take on the martini experience to people across the UK,” said Joe McCanta, global head of mixology and education at Grey Goose.

The cocktail kit is currently on sale for £80 and can be purchased via The Drinks Drop.